“Every city in the late '50s and early '60s started running a series of horror movies, and rather than just run the movie they'd show up with horror hosts,”
“[Horror Week is an excuse for family fun, but it also serves several serious purposes.] Part of the idea with this entire event is to bring people who typically are not museum visitors, ... You know, we get our share of 26,000 to 30,000 fourth-graders a year, and other visitors, but there are a lot of people who just don't come to museums.”