“I think what's happened is we are at a maturing phase for reality programming. It used to be you could put on any reality show and get a rating. That's not the case anymore.”
“We're at the point in the business where on any given night about half of the audience isn't watching [broadcast] network television. It's not about fighting each other, it's about bringing back that audience with great programming.”
“I think we're relieved and a little shocked that it's showing such growth this year. For us, having maintained the ratings we had last year would have been a plus.”