“Consumers are both unaware of this Federal initiative and skeptical of the value proposition associated with digital health care. It's clear that those involved in these efforts to improve health care service delivery--government, providers, vendors, etc.--are being called upon by consumers to clearly demonstrate and effectively publicize evidence that they are making tangible progress and addressing consumer concerns related to privacy and confidentiality.”
“This is a major public relations issue, and it's incumbent on both the government and industry to get the message to [health] consumers that they are aware of their concerns, that information will be confidential and that they will have control over who gets to see that information.”
“People are concerned about the ramifications of being treated for depression or having AIDS and having [that information] spill over into their personal lives and their jobs.”
