“[Unknown at this point, though Sony guru Ken Kutaragi has stated that] It will be expensive ... for consumers to think to themselves 'I will work more hours to buy one'. We want people to feel that they want it, irrespective of anything else.”
“As SCE enters its second decade, we need to reinforce our games development power and create new entertainment experiences that will bring out the best of the technology in platforms such as PSP, PlayStation 3 and beyond,”
“Retailers told me that on a dollar base, they expect 70 percent of their sales to come from PlayStation. The remaining 30 percent will come from Nintendo and Xbox but almost all of that will be from Nintendo.”
“[Sony executives do not always appreciate Kutaragi's brash style, but it's hard to argue with numbers like those.] They are the parent, ... We are the child. We will lead, we will be the driver for the rest of the company.”
“A new world will be created on the basis of PlayStation2 in the coming years. The client right now is the PC... but the PlayStation2 will be a completely different (computing) environment.”
