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John Sicher quotes

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    I Like this quote I dislike this quote“We estimate that the diet category could actually surpass the regular soda category in about 12 to 15 years,”

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    I Like this quote I dislike this quote“The antitrust laws would make it hard for Coke and Pepsi to buy more carbonated soft drinks brands.”

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    I Like this quote I dislike this quote“The biggest trend last year was the accelerated growth of the diet sodas,”

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    I Like this quote I dislike this quote“The diet part of the industry is where the growth is, and these companies are now expanding their offerings of diet sodas.”

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    I Like this quote I dislike this quote“Innovation is absolutely essential to this industry,”

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    I Like this quote I dislike this quote“Summer is the highest-volume period of the year for the beverage industry. But it's not just the new products that will get the attention. The promotions and advertising are also very important for both companies.”

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    I Like this quote I dislike this quote“With innovation and new product plans, it will be pretty intense next year.”

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    I Like this quote I dislike this quote“They've created a very good brand. It's got good distribution, and they're continually coming up with new and interesting flavors.”

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    I Like this quote I dislike this quote“on and off. Some if it has been good. Some has been somewhat less than good.”

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    I Like this quote I dislike this quote“I think the bottom line is people will, over the holidays, heavily consume soft drinks, bottled water, teas and juices.”

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